Jeff started seeking answers in 2005, resulting in authoring five books based upon his research with thousands of kids. This led to holding hundreds of seminars for parents.

At these events parents saw Jeff’s love for kids and parents leading to them pleading with him to help their struggling kids. Soon Jeff was seeing kids facing issues as serious as rage, suicidal thoughts and self-harm turn around in as little as 6 months. He loves helping kids more than anything, but found that helping parents was vital to seeing kids thrive, succeed and make good decisions today and in their future.

He used everything he teaches with his own kids first and saw amazing results. Jeff is positive and caring as he helps parents adopt counterculture methods that cause kids to want to follow and listen to their parents rather than have to or else!

Jeff has served as the Vice President, President or CEO of three different companies and possesses a masters degree in leadership.